Hot Vegan Takeout with Matt Martinez of Ziggy's, SLO and Paso Robles

For years, whenever I’ve driven down California Boulevard in San Luis Obispo, I’ve stared at a neon sign that reads: Hot Vegan Takeout. It’s so fun and blunt and punk rock, and it perfectly encapsulates what’s going on at Ziggy’s Vegan Takeout. In case you’ve never eaten there, this is not a hippie crunchy vegan restaurant—there’s definitely a place for those in the world, but this ain’t one of em. When you walk into Ziggy’s, you’re immediately hit by the excellent soundtrack, the menu of vegan-friendly traditional foods like burgers, fries, and soft-serve, and the extremely young, hip person behind the counter. (Or is it just me? Am I just getting older? I don’t know. What I do know is Ziggy’s is really onto something, and I loved chatting with one of its owners, Matt Martinez, to learn about the restaurant’s success, and his role in it.

Website: eatziggys.com

Instagram: @eatziggys